1st September 2010

PLIWe’ve been working with the nation’s Oil and Gas giant Petronas

for over 3 years now. What started as the development of the company’s corporate web presence has led to several other projects within the “mother brand”.

Most recently, we were invited to “pitch” (actually it was more of credentials and gruelling interviews of the shortlisted agencies) for their wholly-owned subsidiary Petronas Lubricants International. PLI manufactures, markets and distributes high-end synthetic and mineral lubricants and functional fluids and is ranked amongst the world’s top 15 lubricant companies. PLI was looking at the digital world to support its businesses in more than 20 countries.

When we found out that we were awarded the business soon after, our teams (though separated in different cities on assignments) celebrated virtually :-) Well, we can’t talk about what’s in the pipeline just yet…so tune in for more when they get closer to rolling out.