16th December 2011

2011 has been a good year for us in awards with a total of 19 achievements* in all. The icing on the cake to end the year was last night’s Kancils with its requisite reckless boozing and annual schmoozing. But we digress. The results from last night:

  • Bronze Cyber Kancil: Cyber Campaign: MINI At Large
  • Merit Cyber Kancil: Social: MINI At Large
  • Merit Integrated Kancil: MINI At Large
  • Bronze Cyber Kancil: Open: Ridsect Roach Massacre (collabo with Lowe)
  • Merit Craft Kancil: Art Direction: Ridsect Roach Massacre (collabo with Lowe)
  • Silver Cyber Kancil: Technology/Innovation: Friso Womb Scan AR (collabo with JWT)
  • Silver Media Kancil: Innovative Use Of Media: Friso Womb Scan AR (collabo with JWT)
  • Silver Rebel Kancil: Rebel Idea: Friso Womb Scan AR (collabo with JWT)

It was a good showing and we’re especially proud as we continue to uphold our strict no-scams policy for the 15th year!

Big big thanks to our clients, agency partners-in-crime Lowe and JWT and last but certainly not least, the awesome talent and dedication of our account management, strategy, social, technology and creative colleagues who made this all possible!

* Earlier this year:

  • 3 category wins at the client-judged, results-focused Markies: Best Social Media Campaign for MINI At Large, Best Print Campaign (Magazines) for MINI At Large, and Best Web Design for Clear Paris
  • 6 wins at the client-nominated and client-judged A+M Agency of the Year Awards 2011 in the categories Digital Agency of the Year, Creative Agency of the Year and Direct Marketing Agency of the Year
  • 1 Finalist at the results-focused Malaysian Effie Awards for MINI At Large in the Automotive category
  • 1 Bronze at Campaign’s results-focused Digital Media Awards Asia for MINI At Large in the Automotive category