10 Wins in 5 categories of the A+M AOTY Awards 2009-2011
Since 2009, the Advertising + Marketing Agency of the Year Awards has been celebrating the best marketing agencies in the eyes of clients. In fact, it is Asia’s only client-nominated and client-judged awards show recognising agency excellence.
In the initial selection process, senior client marketers with Malaysian and/or regional footprints are invited to name the agencies they most want to work with, or that they’ve had the best experience working with, across the spectrum of marketing disciplines. Voting is done by way of open-text, unprompted nominations to reveal the most top-of-mind and respected agencies in the country.
In 2011, the stringency and rigour of judging was taken a step further. As reported by A+M, “This year the top 10 shortlisted agencies will need to then convince a panel of senior marketers via submissions detailing the agency’s performance across various areas including growth through new and expanded business, talent management, innovation and the work the agency produces.”
From there, four winners are picked per category: Gold, Silver and Bronze winners (winners can be local or from international agency networks) and one Local Hero for the most outstanding local agency in that discipline. In the 3 years of the A+M AOTY Awards, we are thankful and proud to have won 10 awards in 5 agency categories:
2009 Digital Agency of the Year – Gold
2009 Digital Agency of the Year – Local Hero
2010 Agency of the Year – Digital Creative Services – Local Hero
2010 Agency of the Year – Non-Traditional Advertising – Local Hero
2011 Digital Agency of the Year – Silver
2011 Digital Agency of the Year – Local Hero
2011 Creative Agency of the Year – Bronze
2011 Creative Agency of the Year – Local Hero
2011 Direct Marketing Agency of the Year – Silver
2011 Direct Marketing Agency of the Year – Local Hero
We would like to extend our heartfelt gratitude to the marketing fraternity for your recognition and votes of confidence! And a humongous THANK YOU to all at Arachnid — your talent, dedication and perseverance continues to pay off with these most meaningful of accolades.
We began life in 1996 as an Interactive Agency. Today, we've evolved into a New Marketing agency with Interactive at our core. We anchor all our solutions on achieving marketing results for clients, around the world. To do that, we go beyond pushing brand messaging to pulling audience participation because getting people involved resonates stronger than talking at them.